Best of Digital Marketing Notepad

The Best of Digital Marketing From Around the Web 5-05-2017

SEO, Social Media Marketing, Facebook Advertising and SEM are all hot digital marketing topics. We’ve got a new list of the best articles from the world of digital marketing. This week we have blogs on how to optimize your website for voice search, how to use consumer’s search psychology to shape your SEM campaigns, how to create an evergreen Facebook ad campaign, tips to use images correctly and legally for social media marketing, and how to do proper keyword research for your marketing campaigns. Let us know in comments if you are enjoying our weekly roundups on best of digital marketing blogs and if you have any suggestions for upcoming blogs.

5 Ways Voice UI Turns Your SEO on its Head
Voice search is huge and it’s going to get bigger. In just a few short years, it has exploded to become a serious contender against traditional, text-based search. It is imperative that you ensure that your site is optimised for voice search. Just like any other kind of SEO, you’ll need to keep up with the latest developments and updates released by the search engines, and continually test and tweak your site if you want to see it climb up the rankings.

17 Facts about Search Psychology You Should Know
Understanding what makes consumers tick and what compels them to buy is your ticket to maximizing your ROI. Get inside the heads of search users, and you can mount an effective strategy that can not only bring in leads but also get a sizable portion of them to convert. In this blog, you will learn 17 specific facts about search psychology that will shape your SEM campaigns.

How to Create a Basic Evergreen Facebook Ad Campaign
One of the primary struggles Facebook advertisers face is ad fatigue. They’ll run a campaign that works great for a while, but then it suddenly stops working. The evergreen Facebook ad campaign is a technique that can help. Follow the steps in the post to create a great evergreen campaign for your business.

How to Legally Use Images in Your Social Media Marketing
Do you share images in your social media marketing? Wondering if you’re violating copyright laws? Using images on social media and for online business these days is tricky. With a bit of information, you can learn to protect yourself and your business from a copyright infringement lawsuit. In this post, you’ll discover five tips to help you use images correctly and legally on social media.

10 Timeless Keyword Research Tips
A good keyword research will lead to a better marketing decision for your business. There are a number of keyword research tools out there. But this isn’t about tools. It’s about principles – simple strategies that work now and will continue to work in the future, no matter which tools come next. Here are 10 timeless keyword research tips that will never go out of style.

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