Let’s face it - we are dealing with a generation that is more likely to go on social media to ask health questions than to go and ask a doctor. Shockingly, the number of consumers that rely on the internet for their health-related concerns is too high to overlook. If you are currently in the healthcare industry and not on social media, it may be time to rethink your strategy. Today we are sharing with you impressive statistics to back up our reasoning as to why your practice, and you as a healthcare professional, should be reaching your patients online. Surprising Statistics. To begin, did you know that internet users spend an average of 2 hours and 22 minutes a day on social platforms? (Digital Information World) That is a long time and a good portion of an average person’s day. Here is where you come in: Make these users spend those 2+ hours a day on your website, or on social media talking about YOU, or learning about YOU. Reach Patients Where They Are. Social networks create a huge opportunity for you to promote your medical expertise. Patients resort to social media for answers when it comes to seeking medical advice. They are comfortable communicating there