Digital Marketing Strategist Part Time
The Company:
Our small and growing company is an interactive agency offering niche expertise that comes from our in-depth knowledge of digital marketing, specifically the acquisition of and engagement with the client’s target audience. We have a vision to continually develop both our relationships and the client’s, adding value to their campaigns by blending new and established marketing and communication strategies.
Job Description:
This position is responsible for supporting the agency with digital marketing projects and for the execution of these programs.
Responsibilities:
- Manage content calendars for clients
- Monitor and report on appropriate topic, crisis, or general conversation trends for key clients
- Social media reporting and analysis
- Identify appropriate keywords for SEO
- Write tags for client sites
- Create SEO recommendations including optimization of content for current and new websites
- Set up all social and search tools for each account
- Run search engine ranking reports
- Create and manage link building efforts including social platforms
- Stay informed of new developments in online media, technologies and practices
- Master knowledge of tools such as Excel, Word, PowerPoint, FTP, Hootsuite, Majestic SEO Tools, Google Analytics and basic HTML
Requirements:
- Passion for learning new skills
- Excitement to work in Digital Marketing and on the Agency side
- Strong MS Office skills
- Excellent communication skills including writing and presenting
- Strong research skills including using the internet as a business tool
- Reliable worker
- Ability to perform independent projects
Not required, but preferred:
- Undergrad student or Bachelor’s Degree
- Basic level of Search Engine Optimization (SEO) experience required
- Knowledge of search engine algorithms, online marketing best practices and HTML
- Photoshop skills
- Experience working with website content management systems (CMS)
Benefits:
- Growing company with small office in central NJ
- Fun work environment
- Animal friendly office – can’t be allergic
- Casual dress (save money on dry cleaning!)