Computers have only been around for the past couple decades. However, in that time, they have evolved at a rapid pace. The Internet didn’t go mainstream until the early 1990’s. That also has evolved at a rapid pace. Facebook was created in 2004. Twitter was created in 2006. Instagram was created in 2010. Collectively together, Facebook, Twitter, and Instagram hold about 50% of the social media market share in 2016.
It is evident that today, for many companies, social media plays a large role in their digital marketing strategy. It is unusual to go to a webpage and not to see the “share” button to Facebook, Twitter, Google+, or numerous other platforms. There are countless reasons why social media is so important for your company and how it can help your company grow. Here are just a few:
In a nutshell, social media is extremely essential for businesses of all different sizes and types whether it is B2B or B2C. By keeping up social media platforms on your website, you not only can expand your business, but also your market share. At Robb Digital, we enjoy working with our clients to help them to design effective social media strategies that make sense. Contact us today to schedule a free consultation.