the best of digital marketing around the web 6/14/19

As the month of June is quickly passing by, the digital marketing world is seeing changes in the industry regarding news updates and helpful tips. Take a look into how you can stay up to date on keeping your website optimized, common marketing mistakes to avoid, and more.

How to Visualize Your Ideal Influencer

Influencers have the ability to affect purchase decisions through their platforms and they can convey your target messaging across their audiences. It is crucial to select the correct Influencer for your specific audience or else their campaign may not be effective. Read more to learn about the difference between micro and macro influencers, and how to correctly follow an influencer graph.

8 Common Email Marketing Mistakes to Avoid in 2019

Email campaigns are still an important marketing strategy and it is a powerful way to connect with an audience. Read more to learn how to avoid common email mistakes that you may not even realize are holding you and your business back.  

How to Choose the Best Ad Platform for your Business

There are three important questions to ask when choosing the best ad platform for your business: Who are your audience? What type of product are you selling? And what are your marketing resources? Learn more about how to find the correct platform for your business and your demographic.

11 SEO Tools to Help You Rank Higher on Search Engines

SEO has remained the key aspect of any digital marketing campaign. Holding the top spot on Google can elevate a business by generating more clicks and traffic towards the website. Read more about the tools available to rank higher on search engines and how to acquire them.

Voice Search Study: Factors Influencing Search Engine Rankings in 2019

Voice search is an upcoming feature where searches have shifted from the keyboard to the microphone. It is an element that can’t be ignored by those working within digital marketing. Learn more about how this can affect campaigns and how to stay on top of the rankings for voice search queries.

These helpful tips and advice within the digital marketing sphere are significant to follow if you are interested in keeping up to date on the changing industry. If you are looking to fine tune your marketing strategy, our team is here to guide you. We specialize in a number of digital marketing services including web design, SEO, and more. Contact the Robb Digital team today to begin your digital marketing transformation.

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